We have had a busy couple of months at Vestigo, finding some very interesting companies to consider investing in for the fund. In this update, we have two to tell you about with 4 to 5 others in the hopper for consideration.
We will focus this issue on Big Data. It is an area that is dear to us, given our relationship with Cogo Labs. Dave has many years of experience digging into data to find interesting ideas and companies to build.
In our first collaboration, many years ago, one of our first collaborations was CourseAdvisor. It’s a great example of the success we can achieve with the data and analytics coming out of Cogo Labs. In addition, it underscores the importance of data analysis to understanding what consumers want. In the case of CourseAdvisor, the need was to build up educational credentials.
Today, we use Cogo Labs data to find and fund FinTech start-ups. Even when the company comes to us via our network, we still run its information in the data for insight on competitors and the activities attracting the most interest from consumers. It is a powerful tool.
Dave & Mark